The #1 Bestseller Every Marketer Needs The Decagon Code of Marketing MistakesThe #1 Bestseller Every Marketer Needs The Decagon Code of Marketing Mistakes
HomeBusinessFrom Pivot to Product-Market Fit: How Ghar Mandir is Building a Faith-Tech...

From Pivot to Product-Market Fit: How Ghar Mandir is Building a Faith-Tech Platform for Bhaarat

Launched in 2023, Ghar Mandir didn’t get it right on the first try. Or the second. But after three pivots, the team found their calling: enabling devotees to offer *chadhava* at India’s leading temples remotely and conveniently. www.gharmandir.in

Through Ghar Mandir, users can make offerings starting at ₹101, receive real-time puja videos, and get prasad delivered home. The model has struck a chord with over 1 lakh users and now spans over 50 partner temples, with verified priests handling rituals and dedicated hubs managing prasad dispatch.

“Scaling in the faith sector hinges on trust,” shares Samya, who leads Marketing. “We thought this would only appeal to older generations, but young Indians—especially from Tier 3 cities—are showing huge interest. It’s a beautiful validation of our mission to serve Bhaarat.”

For Apurva, who leads Operations, the joy lies in the response. “Seeing how much peace and happiness people derive from a simple prasad delivery or a puja video is a reminder of why we built this. It’s mental wellness, Indian style.”

RELATED ARTICLES

Most Popular