Yokohama Announces Women’s Car Rally In Bengaluru – Primex News Network

WOW Yokohama Women’s Car Rally Set to Empower Women Drivers in Bengaluru

Bengaluru, Karnataka (India) – May 16, 2023 – Get ready for an exciting blend of adventure, empowerment, and motorsport as the WOW (Women on Wheels) Yokohama TSD/Treasure Hunt Rally is all set to take place on May 21st in Bengaluru. This unique rally aims to celebrate the spirit of women empowerment while bringing together women drivers who view cars as more than just a mode of transport—they are a lifestyle.

An Exclusive TSD Car Rally for Women Drivers

The WOW Yokohama Rally is a Time Speed Distance (TSD) Car Rally, featuring an engaging treasure hunt element that will challenge participants’ driving skills, teamwork, and ability to navigate through a series of exciting tasks. The event promises an immersive experience, blending fun-filled interactive activities with the thrill of motorsports.

Harinder Singh, Managing Director & CEO of Yokohama India, expressed his excitement about the event, stating, “At Yokohama, we are passionate about creating a superior motoring lifestyle experience for our customers. The WOW Yokohama Rally is an extension of our commitment to gender diversity and empowering women through motorsports. We are thrilled to host this event, where women get to showcase their skills and celebrate the joy of driving.”

Rally Format and Route Details

The WOW Rally will feature 50+ cars and will cover a distance of approximately 80-100 kilometers through a dynamic combination of city streets, country roads, and highways. Participants will compete in amateur and professional categories, with the chance to win exciting cash prizes.

Sanjay Gupta, General Manager of Sheraton Grand Bengaluru Whitefield Hotel & Convention Center, the hospitality partner for the event, added, “This collaboration is a proud reflection of our commitment to supporting gender diversity and empowering women. We are excited to provide a premium venue with top-tier amenities to ensure a memorable and empowering experience for all participants.”

Key Event Details

  • Date: May 21st, 2023
  • Location: Bengaluru (specific route to be announced)
  • Rally Format: TSD (Time Speed Distance) Rally
  • Distance: Approximately 80-100 KMS
  • Participants: Open to women drivers; each car will have two participants (driver must be a woman, co-driver can be a man or woman)
  • Classification: Separate amateur and professional categories
  • Car Eligibility: Any car is eligible to participate

How to Participate

The event will culminate with a grand prize ceremony followed by a celebratory dinner, making it a memorable experience for all attendees. To register or for more information, please visit the official event website: wow.yokohama-india.com.