Yoga Mat Market Expected to Reach $23.2 Billion by 2026

Yoga is taken into account to be some of the efficient methods to hold thoughts and physique wholesome.

PORTLAND, 5933 NE WIN SIVERS DRIVE, UNITED STATES, July 27, 2023/EINPresswire.com/ — In accordance to a brand new report printed by Allied Market Analysis, titled, “Yoga mat Market by Materials, Finish Person, and Distribution Channel: World Alternative Evaluation and Trade Forecast, 2018–2026,” The worldwide yoga mat market dimension was at $13.3 billion in 2018, and is anticipated to attain $23.2 billion by 2026, with a CAGR of seven.1% throughout the forecast interval. The market is predicted to exhibit an incremental income alternative of $9.9 billion from 2018 to 2026. Yoga has been practiced by greater than 300 million practitioners globally. Yoga follow includes postures, workouts, and meditations, that are thought of to be wholesome for physique and enhances peace of thoughts. Moreover, yoga is practiced for advantages reminiscent of muscle firming & gaining stamina, flexibility, and power. Thus, enhance in variety of yoga practitioners augments the yoga mat market demand , as they supply enhanced consolation in training varied postures and workouts. Yoga mat is offered in numerous supplies, colours, and shapes, which additional drives the expansion of the market.

The yoga mat market development is propelled by alarming surge in incidence of weight problems and health-related illnesses. As well as, customers are more and more following health practices reminiscent of yoga and are engaged in buying equipment for a similar reminiscent of yoga mat, blocks, and yoga pants, which increase the expansion of the worldwide market. Moreover, governments of varied nations and yoga & health golf equipment have been actively engaged in selling yoga worldwide, which has resulted in elevated consciousness of advantages of yoga globally. As an illustration, the Indian Prime Minister Narendra Modi proposed the concept of Worldwide Yoga Day at United Nations Common Meeting (UNGA) in 2014. This inspired folks worldwide to follow and become involved in yoga and Pilates. Furthermore, in 2016, the Indian Prime Minister requested his ministers to make Yoga a mass motion. All these elements collectively are anticipated to enhance the variety of yoga practitioners, which, in flip, will propel the demand for yoga mats, thereby driving the expansion of the worldwide market.

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The yoga mat market is segmented into materials, finish person, distribution channel, and area. By materials, the market is categorized into polyvinyl chloride (PVC), thermoplastic elastomers (TPE), rubber, cotton/jute, and others. Amongst these, PVC yoga mat are probably the most extensively used amongst customers, owing to their cost-effectiveness and straightforward availability in numerous sizes, shapes, and colours in all retail shops. The PVC phase was valued at $4.9 billion, and is predicted to develop with a CAGR of 6.7% from 2019 to 2026, to attain $8.2 billion by 2026. Nonetheless, the cotton/jute phase is estimated to develop on the highest price throughout the forecast interval, owing to rise in demand for yoga mats fabricated from biodegradable supplies.

On the premise of finish person, the households phase held a major share within the international market in 2018. Nonetheless, the yoga & health golf equipment phase is predicted to develop at highest CAGR, owing to inclination of customers towards becoming a member of skilled yoga facilities and health golf equipment coupled with enhance in promotional campaigns by yoga & health golf equipment.

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On the premise of distribution channel, the market is categorized into grocery store/hypermarket, specialty shops, e-commerce, and others. The specialty shops phase led the yoga mat market in 2018, and is estimated attain $12.2 billion, registering a CAGR of 6.8% throughout the forecast interval. Nonetheless, the e-commerce phase is anticipated to develop on the highest price within the close to future, owing to enhance in penetration of smartphones and rise in variety of customers searching for for handy life-style.

Area clever, the yoga mat trade is analyzed throughout North America (U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, and Remainder of Europe), Asia-Pacific (China, Japan, Australia, India, and Remainder of Asia-Pacific), and LAMEA (the Center East, Latin America, and Africa). Asia-Pacific led the marketplace for yoga mat in 2018, due to rise in concern of customers towards weight problems and well being in nations reminiscent of India, China, Japan, and Australia. By nation, the U.S. serves because the potential market attributed to presence of largest variety of yoga practitioners within the nation.

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Key Findings of the Examine:

By materials, the cotton/jute phase is estimated to witness the quickest development, registering a CAGR of seven.9% throughout the forecast interval.

Relying on finish person, the family phase is predicted to dominate the marketplace for yoga mat, globally, holds 57.1% of share out there.

In 2018, by distribution channel, the specialty shops phase held the very best share, accounts 53.71% of the worldwide yoga mat market share.

In 2018, the U.S. was probably the most outstanding market globally, and is predicted to develop at a major CAGR all through the forecast interval.

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Yoga Market

David Correa
Allied Analytics LLP
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