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Led by American labour union Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) national executive director Duncan Crabtree-Ireland the strikers highlighted the threat of AI replacing human performers without consent or fair compensation.
Led by American labour union Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) national executive director Duncan Crabtree-Ireland the strikers highlighted the threat of AI replacing human performers without consent or fair compensation.
The protest marks a major labour action following the union”s vote to strike, after 18 months of failed negotiations with major gaming companies.
The global gaming industry, worth $184 billion (€170 billion) experienced a major crisis in 2023, cutting thousands of jobs.

Rajneesh Singh is a journalist at Asian News, specializing in entertainment, culture, international affairs, and financial technology. With a keen eye for the latest trends and developments, he delivers fresh, insightful perspectives to his audience. Rajneesh’s passion for storytelling and thorough reporting has established him as a trusted voice in the industry.