The company aims to change the conventional perspective towards travel
Mindflix Holidays, a travel company based in Mumbai, takes the initiative to help young travelers embark on memorable trips with their favorite influencers via ITCI (Influencers Travel Community Initiative). The project involves getting famous influencers from across the country to accompany young travelers on the trips organized by Mindflix Holidays. ITCI is intended to cater to the needs and preferences of both the travelers and the influencers involved.
While the travel company helps the millennial and the Gen-Z travelers fulfill their dreams of having noteworthy celebrities with them as they travel, it allows the influencers to satisfy their wanderlust for free. ITCI is designed to provide free travel opportunities to influencers from different regions of the country and make them spend quality time with their ardent fans.
Jay Vora, the founder of Mindflix Holidays, believes that traveling with their beloved influencers adds to the thrill and excitement of the trips organized by the company. He says, “The current generation is obsessed with traveling as well as influencers. While social media platforms across the board are filled with travel-related pictures and videos, influencers in the age of digitization are no less than mainstream celebrities. We have decided to merge the two precious interests through ITCI. We believe that our project would help our travelers build memories for a lifetime and get to know their favorite influencers up, close, and personal.”
Since its inception, Mindflix Holidays has focused on creating trips that provide a wholesome experience to young travelers. Going beyond the conventional way of following an itinerary and mechanically visiting tourist spots that have already been visited a plethora of times, the travel company aims at personalizing the journey of every traveler associated with it.
Being associated with more than 1200 college ambassadors across Mumbai for organizing college trips and industrial visits, Mindflix Holidays is dedicated to leveraging the college-going days of the youth of the country. The most memorable spectacle of the company’s intent has been Dreamland – a New Year’s Eve event organized by Mindflix for its travelers in 2019. Held in Chandigarh, the event ended a 10-day trip to Himachal by providing more than 4,000 young travelers with a sunburn-like experience.
“I just want young travelers to have fun and live their lives to the fullest. All our trips have allowed us to build memories and develop priceless relationships with people we never knew before the journeys began,” says Jay.
