HomePress ReleaseEIN PresswireBetter Food Foundation to announce the launch of FlipIt

Better Food Foundation to announce the launch of FlipIt

Jennifer Channin to announce launch of FlipIt, a storytelling platform uplifting BIPOC voices, at Vegan SoulFest alongside trailblazer Brenda Sanders

BALTIMORE, MARYLAND, USA, August 11, 2023/ — WHAT: Better Food Foundation will launch its latest storytelling initiative, FlipIt, at a press convention on the first day of the Vegan SoulFest. Hear from FlipIt’s leaders, together with the co-creator of Vegan SoulFest, as they talk about what makes FlipIt’s message distinctive, and the way it will empower the changemakers who’re driving the new meals tradition in America’s BIPOC communities.


Jennifer Channin, the Brazilian-American Govt Director of Better Food Foundation. Jennifer has raised tens of hundreds of thousands of {dollars} for farmed animal safety and social justice organizations in the US and internationally. Jennifer can be an writer in the latest e-book, The Good It Guarantees, the Hurt It Does.

Brenda Sanders, the Vegan SoulFest co-creator and meals justice activist who promotes veganism as an answer to many of the points that plague marginalized communities. She’s additionally an writer in The Good It Guarantees, the Hurt It Does.

WHEN: Saturday, August 19 at 1:30 p.m. Jap

WHERE: The FlipIt tent at Vegan SoulFest inside West Covington Park (Baltimore Peninsula) situated at 101 W. Cromwell St., Baltimore, MD, 21230.


The press convention will happen inside the FlipIt Expertise tent, marked by massive yellow signage, the place media in attendance may have the alternative to expertise the FlipIt exhibit.

The 2 audio system can be seated at the again of the tent with a Better Food Foundation backdrop.

Movies of FlipIt changemakers (together with the founder of Los Angeles’ first vegan meals financial institution; a Rabbi remodeling what it means to be kosher; and a Bronx-based activist serving to group members rediscover their plant-based roots) can be enjoying on screens all through the tent.

Reveals that includes different FlipIt tales and meals samples from common plant-based Baltimore-area restaurant, Hue Cafe.

Take-home baggage with FlipIt sources can be supplied to journalists in attendance.

To study extra about FlipIt or to schedule an unique interview with Better Food Foundation or Vegan SoulFest, contact

About Better Food Foundation

The Better Food Foundation (BFF) is an motion tank that incubates novel methods for weight loss program change. Our imaginative and prescient is a world the place plant-based meals are the norm. BFF can be a proud companion and sponsor of Maryland Vegan Restaurant Month.

About FlipIt

FlipIt was co-founded by Aph Ko, creator of Black Vegans Rock, and Better Food Foundation. It’s the storytelling arm of BFF’s program, DefaultVeg, which seeks to normalize plant-based diets in communities, companies, establishments, and public insurance policies. FlipIt facilities the tales of people who find themselves utilizing plant-centered diets to uplift their communities and obtain social justice, and flips the stereotypes of who is really driving this transformation of meals tradition.

About Vegan SoulFest

Vegan SoulFest is Baltimore’s premier vegan meals and music pageant. Co-founded by meals justice activists Brenda Sanders and Naijha Wright-Brown, Vegan SoulFest brings collectively hundreds of individuals for a celebration of meals and music each summer season.

Jamie Evan Bichelman
Better Food Foundation
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FlipIt | Flipping meals and tradition by way of plant-forward pondering


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