Mr Vikesh Gupta, CEO – VK Packwell

New Delhi (India), October 17: In a candid dialog with VK Packwell’s CEO, Vikesh Gupta, it’s clear that the agtech trade is present process a seismic shift. Vikesh, a visionary within the area, expressed concern over the present funding traits, the place corporations are resorting to unsustainable practices to remain afloat.

“Agtech investors are placing fund cash in loss-making corporations, and their mannequin is basically fallacious,” Vikesh asserted. “They’re promoting low cost high quality merchandise at exorbitant costs when higher alternate options are available at half the price out there. This raises the query: Is that this enterprise mannequin sustainable in the long term?”

Vikesh went on to spotlight the extreme reliance on promoting, publicity, and advertising campaigns by these corporations to bolster their gross sales. He emphasised that the identical merchandise are manufactured by round 900 sellers, a lot of that are large-scale companies.

Whereas Vikesh shunned explicitly naming trade titans, it’s evident that he believes their reliance on heavy advertising and subpar merchandise is a flawed method. He subtly hinted on the inflow of investors, each from India and overseas, who’ve been in contact with VK Packwell, recognizing the corporate’s potential to disrupt the established order.

It’s clear that the panorama of Indian agtech is quickly evolving. Whereas some established gamers are struggling to adapt, VK Packwell has emerged as a beacon of innovation. Vikesh revealed that their revolutionary HDPE multilayer versatile foldable woven cloth pipes

are a fraction of the price of present conventional merchandise out there. They’re sturdy and straightforward to make use of with ISI Mark.

Along with this, VK Packwell has developed a vary of Micro-Irrigation methods, together with Drip Irrigation, Sprinkler Irrigation, and Rain Irrigation Programs. What units VK’s Micro Irrigation Programs aside is their integration with the woven cloth pipes, which is a patented fashionable know-how unique to the corporate.

“India is altering,” Gupta famous, leaving the assertion open-ended however implying a pivotal shift within the agtech panorama. The stage is ready for a new period of agricultural know-how, the place high quality and affordability will reign supreme. Because the trade recalibrates, corporations like VK Packwell are proving that it’s not concerning the loudest advertising marketing campaign however about delivering actual worth to the farmers and the trade as a entire.

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